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Five Online Business Video Tips from Invodo

The ecommerce company knows all about selling with online video, and is happy to share its secrets to success. The post Five Online Business Video Tips from Invodo appeared first on Onlinevideo.net -...

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Invodo Puts 4 Online Video Marketing Myths to the Test

Are they myths or are they facts? The video ecommerce specialist tests online video common wisdom to see what really gets results. The post Invodo Puts 4 Online Video Marketing Myths to the Test...

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Online Video Creates Confident Shoppers, Invodo Study Finds

Consumers are watching online product videos more than ever before, to help them make buying decisions. The post Online Video Creates Confident Shoppers, Invodo Study Finds appeared first on...

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Who Are Omnichannel Shoppers? And Why Is Video Crucial to Them?

Today's shoppers have access to more information than ever, and they research products even when they're in retail stores. Be ready for them with video. The post Who Are Omnichannel Shoppers? And Why...

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Invodo Releases Revamped InPlayer, Adds Ecommerce Tools

Let customers browse through products while watching your online videos. Invodo adds a helpful shopping panel. The post Invodo Releases Revamped InPlayer, Adds Ecommerce Tools appeared first on...

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Video Drives Ecommerce and Here’s the Proof, Says Invodo Report

How to convert browsers into buyers? Add an online video. When online shoppers see an ecommerce video, they're 1.8 times more likely to buy. The post Video Drives Ecommerce and Here’s the Proof, Says...

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How Do Shoppers Use Online Videos? Invodo Crunches the Numbers

A new report shows that online shoppers watch videos when available, appreciate the information those videos provide, and rate them highly. The post How Do Shoppers Use Online Videos? Invodo Crunches...

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Selling With YouTube: Taking a Hybrid Strategy Is Key to Results

YouTube is great for awareness, but it doesn't so much for sales. For ecommerce results, use both YouTube and an OVP, advises invodo. The post Selling With YouTube: Taking a Hybrid Strategy Is Key to...

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Choosing an OVP for Ecommerce: Here’s What to Look For

Any OVP can host and stream a video, but not all of them offer tools for selling products. Read on for five things to look for when selecting an OVP. The post Choosing an OVP for Ecommerce: Here’s...

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Turn Viewers Into Buyers: Prepare for the Holidays With Video

Invodo's latest video ecommerce report show how valuable videos are to product pages, and how much they entice shoppers to make a purchase. The post Turn Viewers Into Buyers: Prepare for the Holidays...

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Shoppers Who Watch Videos Are 1.6x More Likely to Buy: Invodo

In its 2014 Year in Review report, Invodo finds that last year was a strong one for ecommerce video, and shows when the shoppers are watching. The post Shoppers Who Watch Videos Are 1.6x More Likely...

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Best Practices for Big Results: Online Video Marketing in 2015

Viewers expect videos on product page nowadays. If you're not delivering useful videos in the places they're looking, then you're missing out on sales. The post Best Practices for Big Results: Online...

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5 Ways Shoppers Want Brands to Use Visual Media Online: Invodo

Product images are just the start. If brands want to appeal to shoppers, they need videos, spin photos, walkthroughs, and more, finds an Invodo survey. The post 5 Ways Shoppers Want Brands to Use...

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Holiday Outlook: Ecommerce Video Views Will Spike on Black Friday

People who watch online product videos are far more likely to buy—and buy big. Here's what the 2015 shopping season will look like, and three ways to attract viewers. The post Holiday Outlook:...

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The Holidays Are Coming: Get Your Site Video-Ready Now

Shoppers turn to online video to research both online and offline gift purchases. Plus, video-watchers spend more on gifts than the average shopper. The post The Holidays Are Coming: Get Your Site...

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AppNexus Offers End-of-Year Ad-Buying Strategies for Brands

The surprising truth about video ad click-through rates: They're dramatically higher than for banner ads, so marketers should look to video with their performance goals. The post AppNexus Offers...

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One-Third of SMBs Chose Facebook for Online Marketing This Season

SMBs invested heavily in online video marketing this holiday thanks to increased budgets, but still found targeting their preferred audience a difficulty. The post One-Third of SMBs Chose Facebook for...

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The MatPat Interview, Part 1: Prepping for the Holidays

The holidays are a critical time for online video marketers. In this interview, brand consultant and YouTube superstar Matthew Patrick (aka MatPat) offers advice for creating a winning strategy. The...

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Creating a Holiday Video Strategy: The MatPat Interview, Part 2

The holiday time is the right time to attract shoppers with online video. Don't worry if you're just getting started: Here's how to make a late start work to your advantage. The post Creating a...

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3 Holiday Video Ad Tips: How to Get Views and Drive ROI

To attract Christmas shoppers, create an emotionally resonant story. Glassview offers holiday video ad tips to please new and existing customers. The post 3 Holiday Video Ad Tips: How to Get Views and...

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